Retail Guide

The Ultimate Blueprint to Facebook & Instagram Marketing

Outperform the competition.

With higher standards for content on Facebook & Instagram, the pressure is on for retailers. In this era, exceptional marketing requires personalized, seamless communications, but the truth is: most retailers are not adapting quickly enough. By building strategies and managing campaigns for a variety of big-box, specialty, luxury, and off-price brands, we've been able to test and focus our learnings into a comprehensive guide to help you take your ads to the next level. With exclusive tactics from leading retailers like Bonobos, Finish Line, and Reiss, this guide outlines how to:

  • Activate stronger pixel tracking, product feed setup, and offline measurement;
  • Automate campaigns that acquire and retain shoppers;
  • Personalize creative that compels customers to buy;
  • Optimize ads to deliver the highest return online & in-store.

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